B2BROKER Appoints Former Salesforce and LinkedIn Executive Moustapha Abdel Sater as Chief Commercial Officer
B2BROKER, a global fintech solutions provider, has named Moustapha Abdel Sater as its new Chief Commercial Officer. With over 14 years of experience at tech giants like Salesforce, LinkedIn, Zoom, and Oracle, Sater brings expertise in sales, marketing, and digital transformation to the role.
His tenure at Salesforce saw him drive CRM, CPQ, and AI-powered solutions across the Middle East, consistently surpassing targets and leading key initiatives. Sater’s appointment underscores B2BROKER’s commitment to scaling its global footprint and delivering measurable value to clients.
"Joining B2BROKER represents a meaningful opportunity to drive growth," Sater said. "I look forward to collaborating with our teams to enhance commercial strategy worldwide."